Overview
Business Administration is a major that equips students with strategic thinking, leadership skills, financial management, marketing, human resources, and business operations. This is the core foundation for all economic sectors.
Reasons why this major is “never outdated”:
- Suitable for all fields: business, finance, technology, startups, services…
- Wide range of career opportunities: from sales staff, management, to entrepreneurship.
- Competitive income and clear career advancement path.
- Easily work in international environments.
Introduction to the Business Administration major at Keiser University, Vietnam
In the era of economic globalization, Business Administration is not just a popular major – but has become a “passport” helping young people enter the business world, entrepreneurship, and future leadership. With an international training model, flexible study pathway, and global transfer opportunities, Keiser University, Vietnam (KUV) is the top choice for young people wanting to explore the profession and career opportunities after graduating from high school.
Unlike traditional theory-heavy learning models, Business Administration students at KUV are trained according to the original American program, focusing on practice – critical thinking – leadership skills.
Outstanding features of the Business Administration program at Keiser University, Vietnam
100% American Program
- Curriculum and accreditation standards from Keiser University (USA)
- Vietnamese & international faculty with practical experience and international degrees
- Study 100% in English
Learning combined with practice
- Real business projects
- Global case studies
- Presentation skills – teamwork – risk management – business planning
Globally valued degree
- Degree awarded by Keiser University (USA)
- Widely recognized in Vietnam and internationally
To register for admission information regarding the Business Administration major at Keiser University, Vietnam as well as to register to submit an admission application, please visit:
Program Duration:
|
Tuition: View details: Here |
| Major: Business Administration | Location: Ho Chi Minh City, Hue, Hanoi |
| Admission Guide: View details: Here | Term: 6 Terms per year |
| Admission Requirements: View details: Here | English Proficiency: View details: Here |
Career opportunities for Business Administration graduates are diverse. Graduates can seek employment opportunities across a wide range of industries and positions. Key positions include:
- Sales Executive
- Marketing Specialist
- Human Resources Manager
- Operations Specialist
- Financial Specialist
- Business Analyst
- Future CEO
- Entrepreneur – Business Founder
Associate of Arts in Business Administration (AA): 60 Credits
| Lower Division General Education Courses (36.0 credit hours) | ||
| Communications (3.0 credit hours) | ||
| SPC1017 | Speech Communication | 3.0 credit hours |
| Computers (3.0 credit hours) | ||
| CGS1000C | Introduction to Computers | 3.0 credit hours |
| Economics (6.0 credit hours) | ||
| ECO1023 | Microeconomics | 3.0 credit hours |
| ECO2013 | Macroeconomics | 3.0 credit hours |
| English (6.0 credit hours) | ||
| ENC1101 | English Composition I | 3.0 credit hours |
| ENC2102 | English Composition II | 3.0 credit hours |
| Humanities/Fine Arts (3.0 credit hours) – Students choose 1 course of the following: | ||
| AML1000 | American Literature | 3.0 credit hours |
| ENL1000 | English Literature | 3.0 credit hours |
| Mathematics (6.0 credit hours) – Students choose 2 courses of the following: | ||
| MAC2105 | College Algebra | 3.0 credit hours |
| MGF2106 | College Mathematics | 3.0 credit hours |
| MGF2107 | Applications of Mathematics | 3.0 credit hours |
| STA2023 | Statistics (required) | 3.0 credit hours |
| Natural Sciences (6.0 credit hours) – Students choose 2 course of the following: | ||
| BSC1005 | General Biology | 3.0 credit hours |
| BSC1005L | General Biology Laboratory | 1.0 credit hours |
| BSC1006 | Advanced Biology | 3.0 credit hours |
| BSC1006L | Advanced Biology Laboratory | 1.0 credit hours |
| BSC1050 | Environmental Science | 3.0 credit hours |
| Behavioral/Social Science (3.0 credit hours) – Students choose 1 course of the following: | ||
| PSY1012 | Introduction to Psychology | 3.0 credit hours |
| SYG1000 | Sociology | 3.0 credit hours |
| AMH1020 | History Since 1876 | 3.0 credit hours |
Business Administration Major Courses (24.0 credit hours)
| ACG1001 | Accounting Principles I | 3.0 credit hours |
| ACG2011 | Accounting Principles II | 3.0 credit hours |
| BUL1240 | Business Law | 3.0 credit hours |
| FIN2001 | Financial Management | 3.0 credit hours |
| GEB1112 | Entrepreneurship | 3.0 credit hours |
| MAN1021 | Principles of Management | 3.0 credit hours |
| MAN2300 | Human Resource Management | 3.0 credit hours |
| MAR1011 | Introduction to Marketing | 3.0 credit hours |
Bachelor of Arts in Business Administration (BA): 120 Credits
Lower Division General Education Courses (36.0 credit hours)
Credit hours in parentheses indicate the required number of credit hours in each discipline.
| Communications (3.0 credit hours) | ||
| SPC1017 | Speech Communications | 3.0 credit hours |
| Computers (3.0 credit hours) | ||
| CGS1000C | Introduction to Computers | 3.0 credit hours |
| Economics (6.0 credit hours) – Students choose 1 course of the following: | ||
| ECO1023 | Microeconomics | 3.0 credit hours |
| ECO2013 | Macroeconomics | 3.0 credit hours |
| English (6.0 credit hours) | ||
| ENC1101 | English Composition I | 3.0 credit hours |
| ENC2102 | English Composition II | 3.0 credit hours |
| Humanities/Fine Arts (3.0 credit hours) – Students choose 1 course of the following: | ||
| AML1000 | American Literature | 3.0 credit hours |
| CWL1000 | Contemporary World Literature | 3.0 credit hours |
| ENL1000 | English Literature | 3.0 credit hours |
| Mathematics (6.0 credit hours) – Students choose 2 courses of the following: | ||
| MAC2105 | College Algebra | 3.0 credit hours |
| MGF2106 | College Mathematics | 3.0 credit hours |
| MGF2107 | Applications of Mathematics | 3.0 credit hours |
| STA2023 | Statistics (required) | 3.0 credit hours |
| Natural Science (6.0 credit hours) – Students choose 2 courses of the following: | ||
| BSC1005 | General Biology | 3.0 credit hours |
| BSC1006 | Advanced Biology OR | 3.0 credit hours |
| BSC1050 | Environmental Science | 3.0 credit hours |
| Behavioral/Social Science (3.0 credit hours) – Students choose 1 course of the following: | ||
| PSY1012 | Introduction to Psychology | 3.0 credit hours |
| SYG1000 | Sociology | 3.0 credit hours |
| AMH1020 | History Since 1876 | 3.0 credit hours |
Lower Division Business Administration Major Courses (24.0 credit hours)
| ACG1001 | Accounting Principles I | 3.0 credit hours |
| ACG2011 | Accounting Principles II | 3.0 credit hours |
| BUL1240 | Business Law | 3.0 credit hours |
| FIN2001 | Financial Management | 3.0 credit hours |
| GEB1112 | Entrepreneurship | 3.0 credit hours |
| MAN1021 | Principles of Management | 3.0 credit hours |
| MAN2300 | Human Resource Management | 3.0 credit hours |
| MAR1011 | Introduction to Marketing | 3.0 credit hours |
Upper Division General Education Courses (9.0 credit hours)
| ENC3213 | Professional Writing | 3.0 credit hours |
| ENC4313 | Research Writing | 3.0 credit hours |
| STA3163 | Intermediate Statistics | 3.0 credit hours |
Upper Division Business Administration Major Courses (33.0 credit hours)
| ACG3073 | Managerial Accounting | 3.0 credit hours |
| BUL3130 | Legal and Ethical Environment of Business | 3.0 credit hours |
| FIN3400 | Principles of Managerial Finance | 3.0 credit hours |
| ISM3116 | Business Intelligence | 3.0 credit hours |
| MAN3025 | Introduction to Management and
Organizational Behavior |
3.0 credit hours |
| MAN3326 | Industrial/Organizational Psychology | 3.0 credit hours |
| MAN4164 | Leadership | 3.0 credit hours |
| MAN4583 | Project Management | 3.0 credit hours |
| MAN4602 | International Business | 3.0 credit hours |
| MAN4999 | Integrated Studies Capstone Course | 3.0 credit hours |
| CGS3300 | Management Information Systems | 3.0 credit hours |
| Upper Division Business Administration Major Courses
Management Concentration (18.0 credit hours) |
||
| MAN3504 | Operations Management | 3.0 credit hours |
| COM3110 | Business and Professional Communication | 3.0 credit hours |
| GEB4358 | Negotiations and Transactions | 3.0 credit hours |
| MAN4113 | Managing Diversity | 3.0 credit hours |
| MAN4631 | Global Strategy and Policy | 3.0 credit hours |
| MAR4403 | Sales and Sales Management | 3.0 credit hours |
| Upper Division Business Administration Major Courses
Human Resource Management Concentration (18.0 credit hours) |
||
| MAN4113 | Managing Diversity | 3.0 credit hours |
| MAN4337 | Performance Management | 3.0 credit hours |
| MNA3324 | Recruitment, Selection and Staffing | 3.0 credit hours |
| MNA4306 | Training and Development | 3.0 credit hours |
| MNA4404 | Management Law and Employee Relations | 3.0 credit hours |
| MNA4405 | Labor Relations | 3.0 credit hours |
| Upper Division Business Administration Major Courses
International Business Concentration (18.0 credit hours) |
||
| FIN4602 | International Finance | 3.0 credit hours |
| GEB4357 | International Competitiveness | 3.0 credit hours |
| GEB4358 | Negotiations and Transactions | 3.0 credit hours |
| GEB4359 | Cultural Environment of International Business | 3.0 credit hours |
| GEB4364 | International Entrepreneurship | 3.0 credit hours |
| MAN4631 | Global Strategy and Policy | 3.0 credit hours |
| Upper Division Business Administration Major Courses
Marketing Concentration (18.0 credit hours) |
||
| MAR4334 | Advertising/Promotion Management | 3.0 credit hours |
| MAR4403 | Sales and Sales Management | 3.0 credit hours |
| MAR4503 | Consumer Behavior | 3.0 credit hours |
| MAR4721 | E-Marketing | 3.0 credit hours |
| MAR4804 | Marketing Strategy | 3.0 credit hours |
| MAR4841 | Service Marketing | 3.0 credit hours |
| Upper Division Business Administration Major Courses
Finance Concentration (18.0 credit hours) |
||
| FIN4126 | Financial Decision-Making and Planning | 3.0 credit hours |
| FIN4324 | Commercial Bank Management | 3.0 credit hours |
| FIN4424 | Case Studies in Finance | 3.0 credit hours |
| FIN4443 | Financial Policy and Strategy | 3.0 credit hours |
| FIN4501 | Investment | 3.0 credit hours |
| FIN4602 | International Finance | 3.0 credit hours |
|
Upper Division Business Administration Major Courses Transportation and Logistics Concentration (18.0 credit hours) |
||
| TRA3035 | Foundations of Transportation | 3.0 credit hours |
| TRA4202 | Logistics Systems Management | 3.0 credit hours |
| TRA4234 | Warehouse Operations & Inventory Management | 3.0 credit hours |
| TRA4435 | Post and Terminal Operation Management | 3.0 credit hours |
| TRA4721 | Global Logistics | 3.0 credit hours |
| TRA4945 | Logistics Practicum | 3.0 credit hours |
| Upper Division Business Administration Major Courses
Entrepreneurship Concentration (18.0 credit hours) |
||
| GEB2154 | Entrepreneurial Marketing Management,
Distribution Channels and Social Media Marketing |
3.0 credit hours |
| ENT2112 | Business Plan and Business Model Development | 3.0 credit hours |
| GEB3155 | Social Entrepreneurship | 3.0 credit hours |
| GEB4114 | New Venture Finance, Risk Analysis,
and Strategic Management |
3.0 credit hours |
| GEB4364 | International Entrepreneurship | 3.0 credit hours |
| GEB4157 | Early Stage Venture Experiential Capstone,
or Entrepreneurship Internship |
3.0 credit hours |
| Upper Division Business Administration Major Courses
Esports Management Concentration (18.0 credit hours) |
||
| ESP3001 | Introduction to Esports Management | 3.0 credit hours |
| ESP3002 | Contemporary Issues in Esports | 3.0 credit hours |
| ESP3003 | Esports Structure and Governance | 3.0 credit hours |
| ESP3004 | Esports Event Management | 3.0 credit hours |
| ESP3005 | Esports Performance Management | 3.0 credit hours |
| ESP3006 | Esports Consumerism | 3.0 credit hours |
(Note: Course list continues…)
KUV Business Administration graduates are able to:
- Formulate actionable business strategies.
- Analyze market dynamics & consumer behavior.
- Comprehend and operate international business models.
Professional Competencies:
- Communication, Presentation & Negotiation.
- Teamwork & Team Leadership.
- Critical Thinking & Problem Solving.
- Time & Stress Management.
- Technology in Business Management.
Skills Mastered Through:
- Practical projects.
- Real-world Case Studies.
- International Business Simulations.
Keiser University, Vietnam partners with leading domestic and international enterprises to provide students with practical, real-world experiences. This collaboration offers students the opportunity to engage in live projects. By addressing actual business challenges, students are able to acquire and refine their professional skills.
