Business Administration Major (A.A. & B.A. Degree)

Program Overview

In an era of economic globalization and rapid market dynamics, Business Administration is more than just a popular academic major—it serves as a universal passport for ambitious individuals entering global business, entrepreneurship, and strategic leadership.

At Keiser University, Vietnam (KUV), the Business Administration program delivers the authentic American curriculum taught 100% in English. Moving beyond traditional theory-heavy models, KUV focuses on practical application, critical thinking, cross-functional managerial skills, and leadership development tailored for modern enterprises.

WHY CHOOSE BUSINESS ADMINISTRATION AT KEISER UNIVERSITY VIETNAM?

  • Globally Accredited US Degree: Earn an Associate of Arts (A.A. – 60 credits) or Bachelor of Arts (B.A. – 120 credits) degree directly awarded by Keiser University (USA), regionally accredited by SACSCOC.
  • Comprehensive & Core Curriculum: Master key business domains including Strategic Management, Marketing, Financial Accounting, Human Resources, Business Law, and International Business.
  • 100% English Environment: Taught entirely in English by experienced international and US-qualified faculty to build seamless workplace fluency and global business acumen.
  • Practical & Action-Oriented Learning: Engage in project-based learning, solve real business case studies, and cultivate strategic decision-making skills required by top employers.

Program Details & Quick Facts

Program Duration: 2 Years (A.A. – 60 Credits) / 4 Years (B.A. – 120 Credits) Degree Awarded: Associate of Arts / Bachelor of Arts (US Accredited)
Campus Locations: Ho Chi Minh City, Hanoi & Hue Academic Intake: 6 Terms per Year (Flexible Entry)
Admission Guide: View details here Tuition & Fees: View details here

PROGRAM CURRICULUM & CAREER PATHWAYS

The 2-year Associate program provides foundational business knowledge and essential academic preparation for entry-level careers or seamless transfer into upper-division bachelor’s coursework.

Lower Division General Education Courses (36.0 Credit Hours)

Communications 3.0 Cr

Required Course: SPC1017 Speech Communication

Computers / IT 3.0 Cr

Required Course: CGS1000C Introduction to Computers

Economics 6.0 Cr

Required Courses: ECO1023 Microeconomics, ECO2013 Macroeconomics

English Composition 6.0 Cr

Required Courses: ENC1101 English Composition I, ENC2102 English Composition II

Humanities / Fine Arts 3.0 Cr

Electives (Choose 1): AML1000 American Literature, ENL1000 English Literature

Mathematics 6.0 Cr

Required Course: STA2023 Statistics | Electives (Choose 1): MAC2105 College Algebra, MGF2106 College Mathematics, MGF2107 Applications of Mathematics

Natural Sciences 6.0 Cr

Electives (Choose 2): BSC1005 General Biology (3.0 Cr), BSC1005L General Biology Lab (1.0 Cr), BSC1006 Advanced Biology (3.0 Cr), BSC1006L Advanced Biology Lab (1.0 Cr), BSC1050 Environmental Science (3.0 Cr)

Behavioral / Social Science 3.0 Cr

Electives (Choose 1): PSY1012 Introduction to Psychology, SYG1000 Sociology, AMH1020 History Since 1876

Lower Division Major Core Courses (24.0 Credit Hours)

ACG1001Accounting Principles I
3.0 Cr
ACG2011Accounting Principles II
3.0 Cr
BUL1240Business Law
3.0 Cr
FIN2001Financial Management
3.0 Cr
GEB1112Entrepreneurship
3.0 Cr
MAN1021Principles of Management
3.0 Cr
MAN2300Human Resource Management
3.0 Cr
MAR1011Introduction to Marketing
3.0 Cr

The 4-year Bachelor of Arts degree builds upon lower-division foundations by integrating upper-level strategic management, global marketing, managerial decision-making, and capstone projects.

Upper Division General Education Courses (12.0 Credit Hours)

Upper Division Humanities / Fine Arts 3.0 Cr

Electives (Choose 1): HUM3210 Heritage of Western Civilization, CWL3000 Advanced World Literature

Upper Division Social / Behavioral Science 3.0 Cr

Electives (Choose 1): IDS3355 Critical Thinking & Problem Solving, SYG3000 Applied Sociology

Upper Division Mathematics / Science 3.0 Cr

Electives (Choose 1): STA3163 Statistical Methods, MTH3000 Advanced Quantitative Business Analysis

Upper Division General Education Elective 3.0 Cr

Elective: Any 3000/4000 Level General Education Course approved by Academic Advising

Upper Division Major Courses (33.0 Credit Hours)

BUL3130 Legal & Ethical Environment of Business
3.0 Cr
FIN3400 Corporate Finance
3.0 Cr
ISM3011 Management Information Systems (MIS)
3.0 Cr
MAN3025 Introduction to Management & Organizational Behavior
3.0 Cr
MAN3504 Operations Management
3.0 Cr
MAN4113 Managing Diversity & Leadership
3.0 Cr
MAR3023 Marketing Management
3.0 Cr
MAR4803 International Marketing
3.0 Cr
GEB4350 International Business
3.0 Cr
MAN4720 Strategic Management (Capstone)
3.0 Cr
MAN4999 Business Internship / Applied Project
3.0 Cr

Upper Division Business Electives (15.0 Credit Hours)

Students select 5 upper-division courses (3000/4000 level) in specialized business fields such as Advanced Finance, Digital Marketing, Human Resource Strategy, or Supply Chain Management based on their targeted career orientation.

Total Graduation Requirements

Completion of 60.0 Credit Hours for Associate of Arts (A.A.) or 120.0 Credit Hours for Bachelor of Arts (B.A.), fulfilling all lower and upper-division general education and core business concentration requirements with a cumulative GPA of 2.0 or higher.

Graduates holding a Business Administration degree from Keiser University, Vietnam enter the marketplace with versatile capabilities and English fluency. Potential positions across various sectors include:

  • Sales Executive & Business Development Specialist
  • Marketing Specialist & Brand Strategist
  • Human Resource Manager & Talent Specialist
  • Operations & Supply Chain Specialist
  • Financial Specialist & Business Analyst
  • Entrepreneur / Startup Founder
  • Management Trainee leading to C-Suite leadership (CEO, COO) in multinational corporations

GET PROGRAM INFORMATION & SCHOLARSHIP DETAILS

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